Finding Your Why – Discovering Purpose

At INICIO! One of the most powerful drivers of success and fulfillment is knowing your "why." Led by life coach Demi Pasquale, our "Finding Your Why?" coaching is designed to help you uncover your deeper purpose and align your actions with it—whether in your personal life, career, or both. Demi will guide you on a journey of self-discovery to unlock the motivations behind your goals, enabling you to live with clarity, passion, and intention.

What Does It Mean to Find You Why?

Your "why" is your purpose—the reason behind what you do and the driving force that keeps you moving forward, even in the face of challenges. It gets you out of bed in the morning and fuels your passion in everything you do. When you find your why, you gain:


  • Clarity about your values and what truly matters to you
  • Motivation to pursue your goals with energy and focus
  • Direction in both your personal and professional life
  • Resilience to overcome obstacles by staying connected to your purpose

What Does It Mean to Find You Why?

Your "why" is your purpose—the reason behind what you do and the driving force that keeps you moving forward, even in the face of challenges. It gets you out of bed in the morning and fuels your passion in everything you do. When you find your why, you gain:


  • Clarity about your values and what truly matters to you
  • Motivation to pursue your goals with energy and focus
  • Direction in both your personal and professional life
  • Resilience to overcome obstacles by staying connected to your purpose

How INICIO! Helps You Find Your Why

Discovering your “why” isn’t always easy—it requires deep reflection, self-awareness, and sometimes a bit of guidance. That’s where Demi Pasquale comes in. Demi uses a thoughtful, personalized transitional life coaching process to help you uncover the deeper reasons behind your goals and passions.

Uncovering Your Core Values

Identifying Your Passions and Strengths

Connecting Your Way to Your Goals

Creating an Action Plan for Purposeful Living

Ongoing Support and Accountability

Ready to Find You Why?

Based on an Economic News Release from the Bureau of Labor Statistics:

Between the ages of 18 and 24, people change jobs an average of 5.7 times. The average number of job changes between 25 and 34 years old is 2.4. From 35 to 44 years of age, the average decreases to 2.9 jobs, and then to 1.9 jobs from 45 to 52 years of age. It is estimated that most people will have 12 jobs during their lives. In the last year, 32% of those 25 to 44 considered a career change. Since starting their first job after college, 29% of people have completely changed fields.

Between the ages of 18 and 24, people change jobs an average of 5.7 times. The average number of job changes between 25 and 34 years old is 2.4. From 35 to 44 years of age, the average decreases to 2.9 jobs, and then to 1.9 jobs from 45 to 52 years of age. It is estimated that most people will have 12 jobs during their lives. In the last year, 32% of those 25 to 44 considered a career change. Since starting their first job after college, 29% of people have completely changed fields.

This same survey found that many Americans who went to school for a specific major do not utilize that major at work. 21% use all of their education, 53% use half or less of their education, and 15% use none of their education in their current job

This same survey found that many Americans who went to school for a specific major do not utilize that major at work. 21% use all of their education, 53% use half or less of their education, and 15% use none of their education in their current job

Take the First Step Today

Book your free consultation with Demi today and start your journey toward living a life with purpose, passion, and intention.

Book Now